FAQs
Common questions.
Everything you need to know about Answer Engine Optimization and how Omni Eclipse helps businesses get recommended by AI search engines.
The basics
Answer Engine Optimization is the process of making your business appear when people ask AI tools like ChatGPT, Google AI Overviews, Perplexity, Gemini, or Claude for recommendations. When someone asks "what's the best [product] for [use case]" or "best [service] in [city]," AEO makes sure your business is in that answer. Traditional SEO gets you a link on Google's page one. AEO gets you into the AI's actual recommendation.
SEO gets your website to rank in Google's traditional blue links. AEO gets your business recommended by AI search engines. With AI search there are no ten blue links to scroll through - the AI gives one direct answer and names a handful of companies. If you're not in that answer, your customer never sees you. We're a specialist AEO agency: we focus on getting you into AI answers and on building the authority that makes it stick. That work tends to lift your traditional SEO too, but SEO isn't the product - being the answer is.
We're not an SEO agency. We do one thing: Answer Engine Optimization - getting you recommended by AI search. Building your authority (the citations and mentions AI trusts) is a core part of that. Because that authority is exactly what search engines reward too, clients almost always see their Google rankings improve as a side effect - but our focus, and how we measure success, is AI visibility.
GEO is another term for the same thing as AEO. Both refer to optimizing your business to appear in AI-generated answers. You'll see both used across the industry. We specialize in this practice regardless of what you call it.
AEO isn't replacing SEO, but it's quickly becoming just as important. AI search is growing fast and more buyers are asking AI to make purchasing decisions for them. Google itself now puts AI Overviews above every organic listing, pushing the blue links further down the page. The businesses that build AI authority now will be far harder to displace in eighteen months - the window is open, not forever.
Getting found by AI
ChatGPT recommends businesses based on what it finds across articles, reviews, comparison posts, Reddit threads, directories, and other sources around the web. To show up, your business needs a strong presence in the exact sources ChatGPT references for your industry. We audit which sources matter for your space, find where you're missing, and build the content and citations needed to get you recommended.
Google AI Overviews are the AI-generated summaries at the very top of Google results, above every traditional listing. To appear there you need strong topical authority, well-structured content, proper schema markup, and citations from trusted sources. We optimize all of these so Google's AI includes you in the overview your customers see first.
The most common reason is that your business doesn't have enough presence in the sources ChatGPT pulls from when it generates recommendations. The competitors who are showing up have stronger citation profiles across industry articles, reviews, and comparison content. We pinpoint exactly which sources matter and build your presence there.
ChatGPT pulls from articles, product reviews, comparison posts, Reddit discussions, expert roundups, directories, and structured data. The specific sources vary by industry. We identify the exact sources being cited in your industry - using our Eclipse platform - and make sure you're present and well-represented in them.
Yes. Our work targets every major AI answer engine including ChatGPT, Google AI Overviews, Perplexity, Gemini, and Claude. Each references a slightly different mix of sources, and we optimize across all of them so you're visible wherever your customers are asking.
Working with us
We test the real search queries your customers are using across ChatGPT, Google AI Overviews, Perplexity, Gemini, and Claude. For each query we document which competitors are being recommended, which sources the AI is citing, where you currently appear (if at all), and the specific gaps to close. You get a clear report of your current AI visibility and an action plan. Every engagement starts here.
Eclipse is the custom software we built in-house to run AEO at scale. It tracks where you appear across every AI engine, monitors the prompts your buyers actually use, maps which sources each engine cites, and measures your visibility over time against competitors. It isn't software you buy or log into to do the work yourself - it's the engine our team runs on your behalf, and it's a big part of why we get results faster than a generalist agency.
Most businesses see improved AI visibility within four to eight weeks. AEO results come faster than traditional SEO because AI engines update their recommendations more frequently than Google updates organic rankings. We track your progress monthly across every platform in Eclipse.
Every engagement is a done-for-you program scoped to your goals, your industry, and how many AI platforms and queries we target - so we build a tailored proposal rather than sell a fixed package. Every engagement includes an AI Visibility Audit, strategy, execution, and monthly reporting. Book a discovery call and we'll put together pricing for your business.
We work across a wide range of industries, from technology and professional services to local and e-commerce businesses. If your customers are asking AI platforms for your type of business, we can help.
Most agencies bolt AI search onto an SEO offering as an afterthought. We were built from the ground up for AI search, we run our own Eclipse platform, and we keep the offer deliberately simple: get you recommended by AI, and build the authority that keeps you there. That focus is why we're better at it.
For agencies & partners
Yes. Our white-label partnership lets agencies, consultants, and fractional CMOs offer Answer Engine Optimization under their own brand. You own the client relationship and set your own pricing; we deliver the audit, strategy, execution, and reporting behind the scenes - branded as you.
Anyone with clients who need to be found in AI search: agency owners, fractional CMOs, marketing consultants, coaches, and freelancers. If your clients are SMBs asking how to show up on ChatGPT or Google AI Overviews, you can add AEO to your offering without building a team or a platform.
No. That's the point. We handle the specialist work and the Eclipse platform; you handle the client relationship you already own. We'll support you with positioning, proposals, and reporting so you can sell AEO confidently from day one.
Yes. You get one dashboard to manage every client, and you can give each client their own login to see their AI visibility grow - all under your brand. You add the client; we take care of the work end to end.
Two ways to partner. White-label (reseller): you sell AEO under your brand, we fulfill invisibly, and you keep the margin. Referral (affiliate): you simply introduce a client, we run everything under the Omni Eclipse brand, and you earn a referral fee on what they spend. Pick whichever fits how you work - some partners do both.
White-label partners get partner rates and set their own client-facing pricing, so your margin is yours to decide. Referral partners earn an ongoing fee on referred revenue. We'll walk you through the specifics on a partner call and match the model to your business.
Still have questions?
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